Information and communication management strategy development: User’s manual

Organisations need to use their information and knowledge resources in an efficient and effective manner. Hence the goal of this manual – which is to help build the ICM strategy development skills of agriculture and rural development organisations in ACP countries. Based on a review of work already done in the area, CTA has developed two publications – this User’s manual and a Facilitator’s guide (see CTA no. 1726). Presented in modules with a CD of slides and other resources, the manuals stress the importance of teamwork, consultation and getting the buy-in of all stakeholders.

Information and communication management strategy development: User’s manual
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